'Ala Ila Ela' is an action entertainer directed by Raghava Dwaraki. Producer Kollakunta Nagaraju of Kaka Movie Makers has bankrolled it. Starring Raj Shankar, Poorna, Naga Babu, Brahmanandam, Ali, Seetha, Sitara, and Nisha Kothari, the film has got veteran filmmaker P Vasu's son Shakti Vasudevan as the lead man. Its music has been done by Mani Sharma. The audio of 'Ala Ila Ela' was released today on Aditya Music ahead of the film's theatrical release on July 21 by SKML Motion Pictures.

Speaking at the audio event, YSRCP MLC Sheikh Mohammad Iqbal, who was the chief guest, said that the trailer is very good. He wished producer Kollakunta Nagaraju success.

Andhra Pradesh Vaddera Corporation Chairman Revathi wished the producer all the best. She wished that the producer becomes as much successful in cinema as he has been in the field of politics.

Heroine Nisha Kothari said that she is thankful to producer Nagaraju. "My character is very good. This film should be a great success," she added.

Adinarayana, the head of SKML Motion Pictures, said, "It is a great pleasure to have the audio release ceremony of our movie in Hindupur. Every single person in Hindupur came to our function and blessed our producer Nagaraju. Having watched the movie, I can say that it is so good. Mani Sharma's music is amazing. Hero Shakti's acting is awesome. This is a suspense thriller movie with a very gripping screenplay. I hereby announce its theatrical release on July 21 all over India by SKML Motion Pictures."

Producer Kollakunta Nagaraju said, "I was born and brought up in Hindupur. I always wanted our town to be ahead in all fields. Now, I have become a producer and bankrolled 'Ala Ila Ela'. Please watch our movie in theatres."

Young actor Ashok said, "I didn't expect the audio release event to be such a special hit. My thanks to all the people of Hindupur. Our hero Shakti's performance will be amazing. Mani Sharma's music will be talked about as a major highlight. Everyone, please support our movie. I am playing the hero in the second film of our producer Nagaraju. Thanks to our producer for giving me this opportunity."

Hero Shakti Vasudevan said, "I will be seen as a hero in this film. We shot it for 83 days in good locations. Our director is strong in narrating any story. I thank the producer Nagaraju garu for his extraordinary support. I am very happy that the audio is being launched in Telugu. The film will surely become a hit when it is released on July 21."