NEW YORK: On Saturday, in the bustling heart of Times Square, cultural diversity took center stage as British Women in Sarees partnered with Uma to host the iconic Saree Goes Global event. Held at Father Duffy Square, Times Square, this celebration showcased the timeless elegance of the saree through music, dance, and a vibrant Saree Walkathon. The event received support from the Consulate General of India in New York, Mr. Binaya Srikanta Pradhan.

Building on the success of internationally acclaimed events like the Royal Ascot Ladies’ Day and the historic Saree Walkathon at Trafalgar Square in London, the Saree Goes Global event attracted over 500 participants from at least nine different saree-wearing countries. This spectacle was not just a celebration of cultural diversity but also a platform to support artisans in rural India, preserving traditional craftsmanship.

At the pre-event press briefing hosted by the Consul General of India in New York, Deputy Commissioner Dilip Chauhan of the Mayor’s Office of International Affairs expressed his gratitude to Dr. Rita Kakati-Shah and Dr. Dipti Jain for their dedication and leadership in organizing this magnificent event. He emphasized the saree's role in promoting heritage and cultural exchange, reflecting the city’s commitment to inclusivity and economic growth, particularly for Minority and Women-Owned Businesses (MWBEs).

Dr. Dipti Jain, Chairperson of British Women in Sarees, and Dr. Rita Kakati-Shah, President of Uma Global, highlighted the importance of the saree as a symbol of unity and the empowerment of women worldwide. Dr. Jain, a Geriatrician, shared her passion for sarees and her commitment to raising global awareness of this garment. Dr. Kakati-Shah, a medic turned entrepreneur and philanthropist, emphasized Uma’s dedication to empowering underprivileged girls, youth, and women in New York City and beyond.

Other dignitaries present included Ms. Shruti Pandey, Consul (Political, Press, Information, and Culture) at the Consulate General of India in New York, who noted that the saree transcends borders with its versatility and beauty. Dr. Jessica Sims, representing the British charity St. George’s Society of New York, commented on the saree's importance in promoting cultural diversity, aligning with the Society's work to support students, families, and seniors from Commonwealth backgrounds in New York City.

The event was made possible through the support of the Consul General of India in New York, The Mayor’s Office of New York City, Times Square Alliance, the NYC Department of Parks, and numerous local cultural and community groups.

In an exciting addition, Deputy Commissioner Dilip Chauhan honored Dr. Rita Kakati-Shah and Dr. Dipti Jain with a Proclamation from New York City Mayor Eric Adams, recognizing their significant contributions.

As the vibrant pulse of Times Square beat to the rhythm of the Saree Walkathon, participants and spectators embraced the spirit of unity and collaboration. In a world often divided, events like Saree Goes Global serve as a powerful reminder of the strength found in our diversity.